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What is an accessible site?
An accessible site provides all your information in a way that all your customers can read.
For example, graphics should have alternative text representations; and pages should work well with 'assistive technologies' such as screen readers, used by people with sight problems.
Why have an accessible site?
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it's fair
People with disabilities should be able to receive information in a way that is accessible to them. Information helps all of us to make decisions and lead independent lives.
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it's the law
You now have a legal obligation - following the implementation of section 21 of the Disability Discrimination Act - to make reasonable adjustments to ensure blind and partially sighted people can access your service.
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it makes good business sense
Meeting the needs of all your customers makes good business sense. For example, the most common disability not catered for on the web is sight-related problems. There are 1.7 million blind and partially sighted people in the UK. This is a sizeable customer base which cannot be ignored.
